Hello, we are the Shorts!

Short Consulting is a husband/wife consulting team that is based in Austin, Texas. We are here to help provide your business with operational and marketing support. Whether you are a new business or one that is looking for a new path forward with a new vision, we are here to help support you. We find our biggest impact can be made in small to mid sized businesses. We have deep experience in the healthcare sector, B2B, and SaaS.

We understand that hiring full time employees can be costly and nerve wracking with the amount of financial commitment that is required, so we offer short-term consulting or fractional commitment options that make hiring a little less daunting. We aim to support you in building your business with a commitment and budget that you are comfortable with and without the headaches.

Photo Credit: Lauren Slusher

A little about us……

Bradley Short (He/him/never brad)

Bradley is a dreamer. He is thoughtful and deeply considers the problems he solves for companies. He takes the time to think through implications of his actions, and he aims to think several steps down the road. In addition to Bradley’s sourdough baking, his bread and butter is setting up and managing digital advertising campaigns with Google Ads, Meta, LinkedIn, OTT, and more. Bradley is a Certified Google Agency Partner with a degree in Entrepreneurship & Venture Management and a minor in Marketing from Oklahoma University. Building upon many years of in-house marketing experience, he jumped to freelance consulting full-time in 2020. He is an avid Stars Wars fan (not the mean kind!) and spends his afternoons doing Olympic Weightlifting.

Value Bradley adds…..

“I am grateful for your hard work and commend you on the accomplishments you were able to have, given our hectic timeframe and set of circumstances. The physicians [owners] are aware that so much more went into this, but all expressed resounding gratitude on their most visible and anxiety-provoking issue of preserving our well-earned online reviews.”
— Dr. Arthur Abello about working with the Google team to retain hundreds of reviews after a multi practice name change

Joriane short (she/her/always jori)

Jori is a puzzler. To her nothing is more satisfying than putting the right pieces in their place.  With over 15 years of emergency medicine under her belt she has grown her clinical operations experience to that which is geared towards limiting manual process, optimal time efficiency, technology integrations, implementing cost reducing measures, and keeping in mind the team who is doing the work. Her most recent role of COO at Ally Medical Emergency Rooms, she was instrumental in rebranding, developing workflows, integrating technology, leading the marketing team, and  influencing people systems. Connecting with vendors and establishing accountability made no job too small for her to do.  She graduated from Lakeview College of Nursing with her BSN in 2006, and a Masters in Nursing, Informatics in 2020 from American Sentinel University.

 

What others are thinking….

“Jori led the evaluation and subsequent implementation of our software at Ally Medical. Her thorough and fair approach, coupled with strong project management skills, resulted in the successful adoption of our solution despite initial leadership skepticism.

Her ability to navigate organizational change was impressive. She kept the project on track, asked the tough questions, and anticipated roadblocks before they materialized. Her efforts ultimately led to the successful implementation of the software, which has now been in use for 3+ years and has delivered substantial ROI for the organization.

Jori’s demeanor throughout was always professional, pleasant, and forward-thinking. We loved working with her and she definitely got the most out of the team and the software.”
— Alex Zubey, CEO Podium

Ways we can support you

Digital Advertising

Standing out in the digital space is difficult. Let us help manage your digital adverting. Bradley is a certified Google Ad Partner and has assisted many organizations in growing their business through advanced lead generation and paid customer acquisition. We are only taking on either B2B clients or consumer-focused clients who intend on spending more than $10,000/month on their advertising.

Marketing Operations

Sometimes you aren’t quite ready to spend advertising dollars because your marketing systems are not ready yet. We can help build out these demand-gen, tracking, and other supportive systems for you. We’ve also assisted in rebranding, helped keep various marketing projects on task, and built out messaging toolkits that clearly and concisely communicate a company’s USP. Though we do not directly manage organic social media, we can connect you with some great vendors to help do that for you.

Business & Clinical Operations

Growing your new business (especially in healthcare)? Need help developing or implementing systems to help your team be more efficient? We can provide this type of support, by providing administrative support and mentoring of your team in consulting or fractional support.

We have worked with teams collaboratively or independently. Together or separately we can help you achieve most of your businesses goals. Drop us an e-mail to get the the conversation started.

 
 
 

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